Cookie Policy — Pareto

Effective September 15, 2026

The short version

This site uses one analytics tool — Google Analytics — and it loads only after you click Accept on the cookie notice. Decline, and no analytics cookie is ever set. There are no advertising cookies and no cross‑site trackers, in either case.

The cookies

Cookie	Type	Purpose	Lifetime
pareto_consent	First‑party, functional	Records your Accept or Decline choice so we don’t ask again	180 days
_ga, _ga_*	Google Analytics — set only after Accept	Distinguishes visitors so visits can be counted	Up to 2 years

Embedded services

The Cal.com scheduler loads only when you open the booking dialog, and may set its own functional cookies under Cal.com’s policy. Links to Substack, LinkedIn, and X leave this site; those services set cookies under their own policies.

Change your choice

Reset your cookie choice — this clears the stored preference and shows the notice again. You can also delete this site’s cookies in your browser at any time; deleting pareto_consent has the same effect.

Questions

grow@paretosolutions.com